Rola Dagher, Dell’s global channel chief, emphasizes the importance of trust in technology and how security plays a major role in achieving it. She states, “As a technology company, trust is fundamental to every innovation we have. That’s why security is critical for us to deliver to our partners and customers, as it starts and ends with trust,” according to Rola Dagher.
Dell’s Global Channel Chief On Security Push And Channel Partner Vision
Dell Technologies World 2022, the company’s flagship event, saw a major focus on cybersecurity this year. Typically, the event is centered around servers, storage, and hyperconverged infrastructure, but Dell introduced a number of new security products and services to help combat ransomware attacks and simplify recovery from cyberattacks. The company’s new offerings include Dell PowerProtect Cyber Recovery for Microsoft Azure and Dell Apex Cyber Recovery Services.
This emphasis on security is driven by feedback from channel partners, who have been key in providing feedback on the solutions they want to build around Dell’s offerings. Rola Dagher, Dell’s worldwide channel chief, stated in an interview with CRN, “From a channel perspective, the solutions we’re putting out there in security is at the heart of everything we do. When you’re talking about technology—be it multi-cloud, be it whatever you build as a partner and as a customer—security has to be the foundation of everything. It’s like building this huge, massive house, and then keeping the door unlocked. So you really need to ensure security is at the heart of the conversation. Security has to be the foundation of everything that [partners are] building.”
This focus on security is not only driven by the growing need for cybersecurity in today’s digital landscape but also by the success of Dell’s channel partners in this area. Dell’s global channel partner business climbed 27 percent in fiscal year 2022 with huge revenue growth in client systems and servers. The Round Rock, Texas-based PC and infrastructure giant generated a record-breaking sales year of $101 billion, an increase of 17 percent annually.
One of the key highlights of the event was the unveiling of Dell’s new product integration and go-to-market partnership with Snowflake. This partnership combines Dell’s storage systems with Snowflake’s cloud data technology, which will help customers easily and seamlessly integrate Dell’s storage solutions with Snowflake’s cloud data platform. This partnership is a prime example of Dell’s commitment to providing its customers with the best and most innovative solutions in the market.
Another important announcement was the launch of Dell Apex Cyber Recovery Services. This new offering helps customers recover from cyberattacks with a comprehensive set of services that can help customers quickly recover from a cyber attack and get back to business. This new service is a game-changer for businesses who are looking to protect their data and operations from cyber threats.
Dell CEO and founder Michael Dell also highlighted the company’s vision for multi-cloud, its focus on the future of development, and its support for Ukraine during his keynote speech. He emphasized that the company is worth $101 billion and is committed to providing its customers with the best possible solutions to meet their business needs.
In conclusion, Dell Technologies World 2022 was a major success, with a focus on cybersecurity and innovative solutions that will help customers protect their business from cyber threats. The company’s new partnerships and products are a prime example of Dell’s commitment to providing its customers with the best and most innovative solutions in the market. With a growing emphasis on security and a record-breaking sales year, Dell is pushing its partners more than ever to sell its growing security portfolio.